Dave Frecklington insists Spalding United’s budget won’t allow “astronomical” wage demands by players.
The new Tulips boss is busy trying to rebuild the squad for next season, having signed a three-year deal with a plan for promotion.
But he has admitted that they will not be among the big spenders in the Evo-Stik Northern Premier League’s First Division South.
Frecklington said: “I will only have people who want to play for this club.
“If they want to play at a lower level then that’s their prerogative.
“That also means they are not the right people for me with the way I like to work.
“We won’t have players on dual registration with other clubs.
“In my first week in this job I’ve noticed a stigma around the club where people seem to automatically think we are a money machine and cash just falls off the stand roof.
“It’s not like that at all and I want to change the footprint of the club.
“The money which some players ask for is absolutely phenomenal.
“We’ll have a competitive budget but certainly not in the top six of our division.
“Some players will want astronomical figures but we won’t be wasting thousands of pounds like in the last two years trying to get promoted.
“I want to focus on getting everything right.
“I don’t like to work with a big squad but we will have quality with an opportunity for youngsters to get first-team football.
“I’m looking to bring in a different culture here with locally-based players.”