One of the longest established retailers in Spalding has just undergone a major revamp.
Award-winning Bennett Butchers, in Winsover Road, has been fitted out with new refrigerated display units, lighting, ceiling and a new frontage in an investment running into tens of thousands of pounds.
Owner Andrew Parsons (49), who is the fourth generation of his family to run the 116-year-old business, said: “It got to a point where we were selling many more different product lines and we did not have the room to display them properly.
“The customers do like the new look – we’ve been getting some very positive feedback.”
The business was founded in 1899 by Mr Bennett’s great grandfather Henry Bennett.
Mr Parsons said: “The business keeps on growing.
“We have lots of loyal customers who have been coming in for years and we have lots of new customers.
“We have about 100 product lines and they have to be properly and effectively displayed.
“We are the oldest butchers here and it’s vital to keep ahead of the game and the competition.”
One of the key factors in maintaining a successful butcher’s shop is about having a detailed knowledge of the food on sale.
Mr Parsons regularly visits the farms that supply the meat for his shop.
He said: “I know where the meat comes from, I know all about the animals and I know how they are treated.
“It is really important. Customers want to be sure about where their food is from and whether it’s local and that it is looked after properly.”