Take a look at Spalding's iconic Hills Department Store ahead of re-opening on Monday
Excitement is mounting as an iconic Spalding store sets to reopen after a make-over next week.
Scott Crowson saved Hills Department Store from closure last year and has been busy revamping the Broad Street shop during lockdown.
A Prosecco bar with Peroni lager on tap and a dedicated menswear section are among the changes to the well-loved shop, which will now stock brands such as French Connection and Mark Cain.
Traditional favourites such as the Riverside cafe remain with the addition of a number of tables and chairs set-up outside to enjoy the riverside views.
Mr Crowson, who also owns Coney’s of Boston and Lincoln, has been delighted with the response.
He said: “I can’t believe the following and how much love there is for Hills in the town. It has really surprised me and the pandemic has made people appreciate the store and its second chance.
“If they support us and shop with us, we have every chance of being successful and being here for years to come.
“Everyone has been so supportive and there’s a lot of excitement about us and the changes which is great for the town.
“We are not going for the House of Fraser. It is going to be a hybrid independent store. That is our vision.”
Shoppers have always been drawn to the cosmetic counter, which has been increased to add new brands such as Molton Brown.
The new brand theme continues into ladies fashions which now stocks Apricot, Gant and French Connection along w ith staples like Joules.
Mr Crowson said: “Menswear is a massive development. We have brands like Tommy Jeans and Hackett.”
Hills will now also stock formal wear with wedding suit packages starting at £150.
The store will also be able to ensure that alterations can be made to suits.
Moving upstairs, the proesecco bar and wine shop can be found close to the restaurant, which will be offering a takeaway menu until May.
Mr Crowson said: “The wine is phenomenal and you can’t buy any in the supermarkets.”
There are plans for further seating in front of the bar and outside with a new chef in the restaurant.
The shop will be stocking exclusive gifts and promising a range of new stock.
Mr Crowson said: “We will be offering an experience.
“Customers will come here for lunch in a nice environment.”