Aldi has just been named best supermarket by Which – and now it could be coming to a town near you.
A shopper who travels to Spalding from Holbeach to use the German-owned discount supermarket hopes she has uncovered the store’s plan to expand in the area.
Sue Stubbs contacted the Free Press after her weekly visit to Aldi in St Thomas’s Road.
She said: “I shop in Aldi in Spalding and last Saturday the supervisor asked me for my postcode when I was paying at the till.
“I asked why and she said they are considering opening a new store in Holbeach or Bourne. Hope it’s Holbeach.”
In April, Aldi was one of the stores in Lincolnshire said to be staging a fightback as supermarket sales rose sharply across the country.
The Office of National Statistics were reporting sales had grown by 6.9 per cent, representing the highest annual growth rate since May 2004.
Until now, Aldi has stores in Boston, Lincoln, Sleaford and Grantham, as well as Spalding, but it hinted it would open three more branches in Lincolnshire in the next two years after getting the green light for a new superstore in Skegness.
It has certainly been a good year for the supermarket, which claims it is committed to bringing customers the highest quality products at the lowest possible prices.
Last week, Aldi was crowned the UK’s best supermarket for the fourth time in this year’s Which? awards.
The discount supermarket beat off competition from high-end rivals such as Ocado and Waitrose in the awards, which are focused on the needs of customers.
It also recently scooped 25 gold and silver medals in The Grocer Own Label Awards, as well as being named Convenience Retailer of the Year at this year’s Marine Stewardship Council UK Awards.
However, it remains tight lipped about where, on the back of this success, the three new stores planned for Lincolnshire will be.
A spokesman for Aldi said: “Aldi are currently collecting postcodes from customers to inform us of catchment areas. We are considering our options in all towns, but do not currently have any plans to open a store in Bourne or Holbeach.”