Older residents in Spalding are being reminded they can claim a free TV licence when they turn 75.
There are almost four million free TV licences in force, including over 6,900 in Spalding, but with 4.9million adults over 75 in the UK it means not everyone is claiming their free licence.
TV Licensing has teamed up with Independent Age to encourage all over 75s to claim.
Anyone aged 74 or over can begin planning for the concession immediately by applying for a short-term licence which will last between one and 11 months.
Mark Whitehouse, spokesperson for TV Licensing in East Anglia, said: “If you’re approaching 75 or have already enjoyed your birthday, it’s quick and easy to apply for your free TV Licence at www.tvlicensing.co.uk/over75, or you can call our customer service centre on 0300 790 6073.
“It’s also important to remember the free licence is not granted automatically so anybody who becomes eligible needs to make sure they apply by getting in touch with TV Licensing directly.”
Janet Morrison, chief executive of Independent Age, said: “The fact that nearly half of older people consider the TV to be their main form of company shows just how important television can be for them.
“Many older people may find it difficult to get out and about due to ill health or mobility problems so the entertainment, not to mention the information provided by the TV can be a real lifeline.
“With many older people living on low incomes, the free TV licence is a valuable concession and the saving made could make a real difference to an older person.”