Business benefits of social media to growers

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FOOD producers in the district can attend a digital conference, called Eat, Drink & Be Social, to learn how to use social media to boost their business.

The conference, sponsored by the Select and Tastes of Lincolnshire Partnership, is being organised by LincUpLive on Friday (9am to 5pm) at the Doubletree by Hilton in Lincoln.

Celia Lacy, from LincUpLive, said: “Social media is a vital tool for helping businesses create a presence, especially for those in remote locations or working in niche markets such as the food and hospitality industries.

“Every business has a story to tell, particularly those that possess a production process, for example from field to fork. The story behind how you create produce may feel ‘everyday’ to you, but for your customers, this story is interesting.

“Lincolnshire producers have the potential to share their story via short updates, imagery, video and audio that can build strong relationships with other growers, local business people and industry colleagues. All lies within the power of social media.”

Tickets are available or email